Holifrog’s lineup of luxe face washes is actually worth the splurge

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Washing your face is by far the most important step in any skincare routine. It’s the base for everything that’s to come next (toners, serums, moisturizers, masks). So, investing in a great face wash that works to remove the dirt, oil and other unwanted bacteria that your skin builds up during the day is key.

From post-workout cleansing to your nighttime skin regimen, your skin needs different types of cleaning for each aspect of your lifestyle. And with thousands of face washes on the market, how are we supposed to know what to use and when? Well, Emily Parr is solving all of that for us with her niche line of “situational” face washes, Holifrog.

HoliFrog is made up of four different nutrient-rich face washes that work to keep pores clear and clean, so serums and creams can penetrate skin properly. 

“We think of it as situational cleansing. Because what that means is is what your skin needs in the morning when you wake up for a face wash is very different than what it may need after a work out, or at night before bed. So, you have to try to treat your cleanser by scenario or situation. And the reason is is every single wash has a very distinct purpose,” Parr explains. 

Each wash ranges from $36-$42, with the Kissimmee Vitamin F Therapy Balmy Wash being the priciest. However, if you want to snag the complete set, your best bet is to shop the limited-edition ‘You Are Holi Set,’ which will save you over $30. Not to mention, it makes the perfect gift this holiday season for any skincare junkie on your list. Check out the video above to learn more about each one!

Shop: You Are Holi Set, $120 (Orig. $154)

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