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Redecorating your home often doesn’t come cheap — unless you know where to look for discount decor. While you may know H&M for selling inexpensive fast-fashion clothing, the retailer also specializes in modern home decor findings. And the classic pieces are perfect for redecorating without breaking the bank.
The often-ignored H&M Home section is filled with pieces that rival West Elm and Anthropologie aesthetics. Perhaps the single major difference is H&M’s selection comes at a fraction of the cost of these pricier home stores. The majority of decor items on H&M’s website have high four or five-star reviews, with customers writing that they were surprised at the quality items sold by the fast-fashion retailer. Users on TikTok have even been featuring products from H&M Home as top decor products, receiving thousands of likes on their videos.
What’s the reason H&M Home is finally gaining recognition after launching in 2018? The low prices.
While metal and glass decor lanterns start at $50 at West Elm, a similar version can be found at H&M for $30. A small round jute rug starts at $78 at Anthropologie, but a similar rug at H&M costs only $25. And while a dusty blush velvet pillow cover might cost $35 at West Elm, it only costs $9.99 at H&M Home.
While you’ll have to quality check for yourself to see if the retailer lives up to your standards, the numbers don’t lie when it comes to finding spot-on dupes. Check out some stellar buys below from this hidden home decor gem:
Shop: Large Glass Candle Lantern, $17.99
Shop: Wooden Plant Pot, $14.99
Shop: Embroidered Cushion Cover, $17.99
Shop: Square Clear Glass Box, $24.99
Shop: Square Clear Glass Tray, $24.99
Shop: Mini Porcelain Dish, $3.99
Shop: Metal Wire Makeup Brush Cup, $9.99
Shop: Round Jute Floor Mat, $24.99
Shop: Jacquard-Weave Throw, $24.99
Shop: Large Metal Candle Lantern, $29.99
Shop: Gold Soap Dispenser, $14.99
Shop: Small Marble Bowl, $24.99
Shop: Dusky Green Stoneware Mug, $9.99
Shop: Ladybug Small Porcelain Plate, $9.99
Shop: Stoneware Vase, $29.99
Shop: Gold Large Metal Plant Pot, $29.99
Shop: Metal Cake Stand, $19.99
Shop: Dark Yellow Glass Mug, $9.99
Shop: Handmade Basket, $24.99
Shop: Glazed Ceramic Hanging Pot, $24.99
Shop: Marble Plant Pot, $29.99
Shop: Blush Velvet Cushion Cover, $9.99
Shop: Patterned Cotton Cushion Cover, $3.99
Shop: Round Velvet Cushion, $24.99
Shop: Small Glass Vase, $4.99
Shop: Velvet Cushion with Tassels, $24.99
Shop: Wooden Hanger, $5.99
Shop: Round Glass Vase, $24.99
Shop: 3-Pack Gold Cutlery, $12.99
Shop: Round Metal Container, $17.99
Shop: Mirrored Tray, $29.99
Shop: Small Metal Pot, $17.99
Shop: Ceramic Pitcher, $29.99
Shop: Large Storage Basket, $17.99
Shop: Metal Tea Light Holder, $17.99
Shop: Storage Basket with Pompoms, $19.99
Shop: Plant Pot on Pedestal, $24.99
Shop: Cotton Twill Laundry Bag, $24.99
Shop: Marble Bookend, $24.99
Shop: Metal Watering Can, $29.99
If you enjoyed this story, you can also shop these scented concrete candles that can bring zen and style into your home.
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