“Don’t speak.” — Gwen Stefani, 1995 / Burger King, 2020.
Burger King came up with a new creative way to help stop the spread of germs in its restaurants. According to the CDC, the droplets produced when a person speaks can spread coronavirus, so even though masks are required to be worn in the fast food chain locations, Burger King wants to take it one step further.
In a new campaign with the ad agency Buzzman, Burger King is inviting customers to create custom face masks with their orders printed on them. Now you don’t need to worry about small talk or potentially spreading harmful germs.
A trial started on Aug. 10 in some Belgium locations. Patrons just have to post on Burger King’s Facebook or Instagram page to order their masks and they should be ready by the time they reach the establishment — whether via drive-thru or pick-up.
The funniest part of the scheme is seeing what people order.
“Just a coke-cola lime and 4 nuggets!” one person commented on the Facebook post.
“A crusty chicken please!” another added, to which Burger King replied with, “Krusty is the clown. Crispy is the chicken!”
“My order is too long for a mask can I get a t-shirt please?” someone wrote.
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