This $15 drugstore foundation is going viral (again) on TikTok

Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change.

TikTok is a treasure trove for beauty lovers, especially when hunting for tried-and-true makeup products that won’t break the bank.

Right now, the L’Oreal Paris Infallible Fresh Wear Foundation that retails for less than $15 has gone viral (and sold out) multiple times on TikTok. Honestly, it’s only a matter of time before it sells out again.

Shop: L’Oreal Paris Infallible Fresh Wear Foundation, $14.99

Credit: Ulta

Spotted on multiple TikTok videos by Randa Rose, Rocio Roses and Betsey Zorrilla, this foundation in a powder is the talk of the beauty community.

Available in 16 shades, the powder foundation provides the full coverage of a liquid foundation in a powder texture. Because of its powder consistency, it’s a very breathable and light formula that does not dry or fade throughout the day (perfect for those who want coverage but don’t want to feel like they’re wearing a pound on their face).

“I was very shocked, to say the least, at how amazing the coverage is. I’ve always been pretty loyal to liquid foundation because the powder foundation never covered enough for me, but this one changes the game up!” wrote one five-star reviewer.

Don’t wait — get your foundation now while you still have the chance.

If you liked this post, check out 5 Black-owned skin care brands that need to be on your radar.

More from In The Know:

This Black-owned wellness brand makes lattes for better gut health

Chloe + Chad promises all-natural ingredients in your skin care products

Roam Loud is the Black-owned athleisure brand that centers brown skin in everything they do

Shop these limited-edition beauty products from the Make It BLACK campaign

Listen to the latest episode of our pop culture podcast, We Should Talk: