Over 30 Black fashion influencers you should be following – if you aren’t already

The lack of racial and body diversity within the mainstream fashion influencer space is clear, and it’s been an issue for years. It’s also not a secret that the way we dress and the brands we love are influenced by the longevity of Black culture.

When you scroll through your feed and see FOMO-filled influencer press trips to dreamy spots like Brazil and Australia, have you ever stopped to think why Black fashion creatives are missing from those group beach photos? In 2019, D.C. based fashion blogger, Alicia Tenise, took to Twitter to shed light on the absence of diversity on press trips and explained she had only been invited on just two trips that year.

Aside from spending your dollars on Black-owned fashion and beauty businesses, another way to show your support is to learn about the influencers that go beyond the conventional group you might already be following. Black fashion influencers are not only some of the most creative people on the internet, but are also making changes in the digital landscape.

Chrissy Rutherford, the former Special Projects Director of Talent and Social Media at Harpers Bazaar, is one of the first fashion tastemakers I followed on Instagram. Aside from her dreamy wardrobe filled with Khaite and Victor Glemaud, Rutherford is not afraid to use her platform to speak up. In less than a week, her video titled “It’s not enough to just say ‘I’m not racist”’ racked up over 5 million views.

If you’re looking to diversify your feed (which I highly suggest), I’ve compiled a list of inspiring Black fashion influencers that I’ve either been following for years or are new friends that I discovered over the past week. To get you started, check out these boss babes below.

Chrissy Rutherford

Lydia Tsegay of Femmeblk

Nikki, Meghan, Shay and Brandy of Influencing In Color

Kellie Brown

Aïda of Basics Touch

Amy Lefévre

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@ohpolly Boots @stellaluna 💛

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Imani Randolph

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🌞 @palomawool 🌞

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Danielle and Gabby Prescod

Aysha Sow

Monroe Steele

Nana Agyemang

Dana Nozime

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suited up angel

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Mariama Diallo

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Salem Mitchell

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a girl can dream right? 🥺

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Onyi Moss

Jamé Jackson of The Blonde Misfit

Ellie of Slip Into Style

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Red and pink lover for life 📸: @torgonskayaa

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Herieth Paul

Tamu McPherson

Mecca James-Williams

Candace Marie

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…g o l d e n ☀️ h o u r

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Alicia Tenise

Temiloluwa Otedola

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Never met a mirror I didn’t like 🍊

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Jourdana Elizabeth


Leomie Anderson

Micaéla Verrelien

Janelle Marie Lloyd of Wait You Need This

Grace Mahary

Torin Ashtun

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Work in progress… Dress handmade by yours truly.

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Kia Danielle

Shiona Turini

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Sitting up in my room… still.

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Gabrielle Richardson

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thankful for all the people i love ~

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If you found this story helpful, check out 7 essential books to read that will educate you and your kids on anti-racism.

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