I’ve decided this is the best moisturizer on Earth, hands down

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Sophie Ross is an In The Know shopping contributor. Follow her on Instagram and Twitter for more.

I’m usually not one to freak out over expensive, overpriced skin care — aka, you’ll rarely see me recommending exorbitantly-priced brands. (Although, if a La Mer rep is reading this, I would happily accept some samples, if you think that might change my mind.) In fact, many of my favorite brands are ones you’ll find in your local CVS, like CeraVe, Neutrogena and Thayer’s. 

But, as love stories with new beauty products so often begin, I was in the checkout line at Sephora one day when I decided to pick up a “mini” jar of Charlotte Tilbury’s Magic Cream, which retails for $29.(A one-ounce jar retails for $64, and the larger 1.7-ounce jar retails for $100 — a price point that’s definitely a splurge to me when it comes to skin care.) I was leaving for a weekend trip and thought a travel-size moisturizer was just a convenient purchase. But little did I know, I was about to be hooked for life. 

Shop: Charlotte Tilbury Mini Charlotte’s Magic Cream, $29

Credit: Sephora

While my bank account might not like the Magic Cream, my complexion definitely does. I initially started using it as a night cream, but I soon couldn’t resist using it as often as I possibly could, now slathering it on morning and night. And, yes, I can confirm that you can use it as a day cream under makeup, too. 

Some of the qualities that make the Magic Cream, well, magic: It’s luxurious-feeling, leaves skin feeling seriously silky soft and it smells amazing. (It’s lightly floral scented with rose, magnolia and camellia oils, so if you have sensitive, fragrance-averse skin, this might not be for you.)

But the best thing about Magic Cream, as far as I’m concerned, is the irresistible story behind it. Before launching her eponymous beauty line in 2013, Charlotte Tilbury worked as a model