Your favorite pottery brand just dropped a stunning new color for the holidays

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I think it’s fair to say that we’re all obsessed with everything East Fork has ever produced, right? From drinking a hot cup of coffee out of *the* Mug to wolfing down pasta out of the Everyday Bowl, the Asheville, N.C.-based company has wormed its way right into all of our cozy, cottagecore lives.

With the holidays just around the corner already here (don’t fight me on this!), it’s super fitting that the brand dropped their boldest, most festive color yet: Rococo. It’s a dusty pink that can honestly work as a neutral. I know, I know, but see for yourselves:

The Mug, $38

Credit: East Fork

The East Fork team describes the shade as an “opulent, unapologetic pink” reminiscent of “flushed cheeks in candlelight, filet mignon, bitten figs.” I’m sold. Plus, imagine how nice the comforting color is going to look nestled up in your kitchen. It’s a little bit of joy in life now that the sun is setting before 5 p.m. every night.

In a true win for all of us, the seasonal color is available in every pottery product they make — including entire dinner sets. Rococo is made in-house by the East Fork team with iron-rich clays dug from the American Southeast (just like all of their drool-worthy colors, like Harvest Moon). Since its inception, East Fork has been committed to creating sustainable products and providing middle-class manufacturing jobs in Asheville.

But as with nearly every seasonal drop, you’re going to have to act fast before Rococo fully sells out. Peep more products in the colorway below:

The Everyday Bowl, $38

Credit: East Fork

Soup Bowl, $38

Credit: East Fork

7-Piece You’re-All-Set Set, $179 (Originally $210)

Credit: East Fork

Maybe I’m being presumptuous, but this is the perfect gift for every person on your holiday shopping list. Mom? Duh. That random coworker you’ve only emailed with once but picked in Secret Santa? Absolutely. Everyone deserves to live that cozy life! You can shop the new collection at any of the links above.

If you like this story, you can shop the best dinnerware sets under $25 here.

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