Founder and CEO of Parade
Hometown: Princeton, New Jersey
Cami Téllez is the founder and CEO of Parade — a community-first underwear brand that’s writing a new underwear story. Parade makes Creative Basics, expressive and sustainable skin-contact clothes that celebrate who you are today. Since its launch in 2020, Parade has sold more than 3 million pairs of underwear, built a team of 60 diverse individuals and raised more than $40 million from investors such as Stripes, Maveron, Lerer Hippeau, Greycroft and the founders of Away, Casper, Bonobos and Warby Parker. After dropping out of Columbia University, Téllez founded Parade to provide an alternative to brands that were pushing a one-body narrative and a male-dominated idea of sexiness. Selected press: Forbes 30U30, Business Insider, Fortune Magazine, and Bloomberg.
In honor of Women’s History Month, In The Know highlights changemakers making an impact on the world through cultural advancement, community leadership and entrepreneurial innovation. See all of the honorees here.