Shopping for a kid this holiday season? This is the Black Friday deal at Target you don’t want to miss

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Some kids are really easy to shop for because they make a list and let you know exactly what they want. But not every child is so decisive. One minute they think they want an action figure, then they see a commercial and now it’s all about a model-building set.

With time ticking down and toys selling out by the minute, you’re probably feeling the pressure. But relax. There’s one item that virtually all kids will love that just so happens to be on sale right now for Black Friday: Kinetic Sand. For a limited time only, you can score a six-pound bag of Kinetic Sand that includes three different colors for 50% off at Target.

Kinetic Sand 6 lb Bag, 3-Color Bundle Pack, $19.99 (Orig. $39.99)

Credit: Target

If you’ve never touched or held Kinetic Sand, the only way to describe it is it’s like magic. Playing with it is a super satisfying sensory experience because it’s soft, squishy and moldable. Kids love how it feels, but parents can appreciate how easy it is to clean up. Because Kinetic Sand sticks to itself, it can be stored and used over and over again.

Given that this is a perfect present for children of all ages and genders, it shouldn’t be surprising that shoppers give Kinetic Sand rave reviews. Over at Target, the Kinetic Sand 6 lb Bag has 4.5 out of 5 stars.

“I love this stuff!” wrote one shopper in their review. “[It] doesn’t dry out, [it’s] so fascinating to play with.”

Another customer wrote, “Way better than Play-Doh.” They went on to say, “My grandkids love this product! They are fascinated with how it flows through their fingers but then can be shaped and molded as well.”

Consider yourself warned: This Kinetic Sand 6 lb Bag will only be marked down for a few days. If you want to surprise a kid in your life with it this holiday season, place your order now.

If you liked this story, check out these gender-neutral gifts for kids.

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