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It seems pop stars know the secret to creating the perfect bulletproof red lipstick. Months after Rihanna’s Fenty Icon Velvet Liquid Lipstick went viral after the Super Bowl LVII Halftime Show for being the “reddest red ever,” Lady Gaga’s new Haus Labs liquid lipstick is trending for being so long-lasting that not even a standard facial cleanser removes it even a little.
TikTokers are the ones who brought the lipstick to the masses, with several raving that the new Atomic Shake Long Lasting Liquid Lipstick may be the most long-lasting and transfer-proof lipstick ever.
Haus Labs by Lady GaGa Atomic Shake Long Lasting Liquid Lipstick, $26
While Rihanna’s Fenty Beauty Fenty Icon Velvet Liquid Lipstick received massive kudos for its vibrancy and one-swipe application, GaGa’s Atomic Shake Long Lasting Liquid Lipstick is getting major props for its long-wearability, transfer-proof formula and bulletproof finish.
Available in six shades ranging from a rose mauve to a blue-red (pictured above and Gaga’s personal go-to), this bulletproof liquid lipstick delivers high-impact color with a glossy, vinyl finish that actually lasts all day — and we mean all day.
The secret to the lipstick is leaving your lips separated for 15 seconds after applying it. This activates the transfer-proof Shine Shield that ensures it lasts all day.
Well-known TikTok beauty influencer @glamzilla dubbed this her “go-to red lip” simply because “it’s not gonna move.” To prove it, she fully washed her face with a facial cleanser. Everything easily dissolved, but the Atomic Shake Long Lasting Liquid Lipstick didn’t budge.
“Everything else melts off, but not this lip,” she said while showing her smeared makeup and perfect pout.
She did find one makeup remover that melted away the bulletproof Haus Labs lipstick, though. The shopper-favorite ONE/SIZE by Patrick Starrr GO OFF Makeup Dissolving Mist easily wiped off the lip.
After showing how it worked, she further stressed that the Haus Labs by Lady GaGa Atomic Shake Long Lasting Liquid Lipstick is 100% the best bulletproof liquid lipstick on the market.
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