TAN-LUXE’s new face moisturizer is a rich, hydrating cream and gradual self-tanner hybrid

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Generally, everyone feels better when they have a little summer glow. But since it’s incredibly important to protect your skin from the sun’s harmful rays, which can cause premature aging and skin cancer, a great self-tanner is a summer staple.

While you may already have a body self-tanner that you love (this one is top-rated), TAN-LUXE just debuted a brand new self-tanner for your face that is also packed with good-for-your-skin ingredients.

The Creme launched today and is blurring the lines between a high-quality face moisturizer and a gradual self-tanner. Buttery soft and super hydrating, The Creme can be used daily and features the brand’s ground-breaking Penta-Cell Complex, which promises to leave skin looking and feeling healthier.

TAN-LUXE The Creme, $49

Credit: TAN-LUXE

According to TAN-LUXE, “This scientifically proven combination of amino acids, antioxidants and skin-identical lipids help support daily barrier function, fighting the effects of environmental aggressors and delivering visible results for healthy, hydrated skin that functions at its best.”

Essentially, The Creme works to help restore skin elasticity, reduce the appearance of dark spots and fine lines, and restore the skin barrier — on top of leaving you with a radiant glow. After all, the brand’s tagline is “skin care meets self-tan.”

Packed with 4% DHA (the active ingredient in most self-tanners), The Creme won’t leave you looking orange or stain your sheets. To apply the product, the brand recommends smoothing The Creme over your face, neck and decollete in upward, sweeping motions. As with most other self-tanners, you’ll want to apply it to dry, clean skin. Don’t forget to wash your hands afterward to avoid overly tanned palms.

[Editor’s note: Since the formula is thick, I like to use it as an overnight mask so I can hydrate my skin while I sleep and then wake up with some color!]

Credit: TAN-LUXE

TAN-LUXE offers a wide range of self-tanning products, from its cult-favorite self-tan drops to its hyaluronic serum. The brand is all about making it easy to add self-tanning into your existing skin care routine, and The Creme is the seamless next iteration of that mission. You can purchase The Creme right now for $49 at TAN-LUXE, Sephora and Ulta.

P.S. If you’re a self-tan newbie, don’t sweat it. TAN-LUXE has how-to guides and tips on its website for applying each of its products.

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