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In general, the hair care industry appears very glamorous. From hydrating masks and smoothing treatments, there is no shortage of beautiful imagery and flashy products that promise to give you a perfect hair day. But not all aspects of real-life hair care are as attractive. Case in point: Dandruff.
An itchy and flaky scalp is uncomfortable and can also be embarrassing and confusing to treat — but it shouldn’t be! After all, dandruff is caused by a wide variety of things, including winter weather, dry skin, skin conditions like eczema, a bad reaction to a new product and more. So if you’re going through a rough patch (literally) or are starting to see a few flakes, Ouai’s latest launch is here to help.
This month, Ouai debuted its latest launch just in time for winter-ravaged locks: An Anti-Dandruff Shampoo. According to a release from the brand, Ouai’s gentle formula contains 2% salicylic acid, which helps “provide relief from the symptoms of dandruff, seborrheic dermatitis and psoriasis.” This effective ingredient also “helps eliminate the recurrence of itching, irritation, redness and flaking.”
While this formula targets dandruff, it also includes other surfactants and conditioning agents to ensure that your hair remains soft and smooth.
For best results, Ouai recommends wetting your hair, applying the shampoo to your scalp, working it into a lather and letting it sit for five minutes before rinsing thoroughly twice a week.
And the results from Ouai’s clinical studies are no joke. 100% of the participants agreed they saw fewer flakes on their scalp and in their hair. They noted that their scalp felt healthier, less itchy and irritated.
Also worth noting, this shampoo actually smells incredible. It features the brand’s Cape Town scent, which has notes of ginger, basil and spearmint, so it will leave your hair smelling fresh instead of clinical.
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