There’s no arguing that bloggers have quite a bit of influence on us, but they might not be as original as you’d think.
An anonymous Instagram account known as s***bloggerspost is lightheartedly calling out influencers for appearing to copy each other’s photos by curating galleries of similar-looking posts.
The mysterious person (or people) behind the account told NYLON that they spend enough time online that it’s hard to ignore these copycat posts.
“The longer you’re on Instagram, the more you’ll start to see trends form. You’ll say, ‘Wait a minute, did I not just see that exact image somewhere else?’ and turns out, yup, you did, or you saw one that is extremely close to it in nature,” they told the publication.
S***bloggerspost said curating posts for the account is actually extremely easy thanks to Instagram’s “collections” feature.
“The second I notice a trend forming, I immediately start a folder and start saving to it once I come across more, whether that be via influencers we follow, from the Explore page, or brand pages, etc. Once I have 10 total, I’m good to go,” they told NYLON.
Some trends are easier to spot than others. This particular top was one of the easy ones, according to the caption.
The responses from featured influencers have been, surprisingly, “99 percent positive.”
“I’ll be honest though, there are one in 100 girls who we thought would have a sense of humor and just really took it personally, but by far the vast majority have actually been so supportive,” s***bloggerspost told NYLON. “We love this community we’ve built. It honestly feels like a powerhouse of strong women who really appreciate a snarky sense of humor and don’t take themselves too seriously.”
The comments on the account’s most recent post are a great sample of the wide range of reactions that non-influencers have when they notice these trends.
“Not gonna lie… got pretty excited about whatever was on that purple toast,” one user said.
“The audacity these people have to post the exact same pictures lmao,” another wrote.
In a way, accounts like these make all-powerful influencers look more relatable. We all feel a little tired and uninspired sometimes!
Of course, there’s nothing wrong with seeking inspiration from your peers every once in a while — but if your feed starts looking repetitive, the “unfollow” button is pretty easy to find.
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