TikToker’s scathing criticism of video game studios goes viral

A TikTok creator uploaded a skit which seems to lampoon some high-profile video game studios that have had some dicey releases.

The skit, which was done by comedian Ryan George, is entitled “If Video Game Companies Made Jigsaw Puzzles.” In it, a merchant entices a customer to buy his jigsaw puzzle which is “very  nice.” The customer happily agrees — only to find that many of the puzzle pieces are broken, unfinished, misshapen or straight up missing.


If Video Game Companies Made Jigsaw Puzzles

♬ original sound – Ryan George

The jigsaw barely holds 100 pieces when it was advertised as having 1,000. When the customer presses the merchant about this, the merchant claims that he will fix all these problems in the future — maybe.

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“We weren’t exactly done making the puzzle but thank you so much for buying it, though,” the merchant said in the video.

“Why would you sell me this if it’s not finished?” the customer asked.

“Well, you see, the thing is we wanted the money now, so….” the merchant replied. “You know, it’s understandable.”

All of this seems to be a jab at several game companies which have released highly anticipated titles in an unfinished state yet charged full price. Titles such as Anthem, Fallout 76 and Cyberpunk 2077 come to mind.

All three were universally panned on release after years of hype. For Cyberpunk 2077 in particular, CD Projekt rolled out a disastrous launch that resulted in Sony pulling the PlayStation 4 version of the game from its store (an unprecedented move), a government investigation and lawsuits.

“Cyberpunk 2077 in a nutshell,” one commenter wrote.

“This is why people need to stop pre-ordering games,” another commenter advised. “Pre-ordering games is literally the reason why devs think they can do this.”

“Yup,” yet another TikTok user agreed. “As a gamer I’ve felt the whole industry had become a scam… it’s sad. Used to be about being creative and making the best game.”

Modern AAA video games have budgets on par with Hollywood blockbusters, with some that have cost over $200 million to develop. Publishers have largely turned to the games as a service (or GaaS) to make their titles profitable, mostly in the form of cosmetic content such as different models, costumes and appearances for characters.

Unfortunately, the lucrative success and widespread mainstream acceptance of games has also come with mismanagement and rampant labor abuse.

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If you liked this piece, check out our story on Microsoft buying out Fallout developer Bethesda for $7.5 billion.

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