This beauty brand is the only line to follow the National Eczema Association’s ingredient guidelines

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For those with sensitive skin, it can be hard work to find beauty products that won’t cause irritation and breakouts. While there’s no guarantee to know whether a beauty brand will work for you, there are many options that can be totally worth trying. 

Tower 28 Beauty specifically creates formulas for sensitive skin, garnering many devoted fans. Along with being hypoallergenic, its cosmetics are also non-comedogenic and fragrance-free. One of the big points that makes the company so different? It’s the only makeup brand that follows the National Eczema Association’s ingredient guidelines.

When it comes to their products, one popular item that shoppers can’t seem to get enough of is the BeachPlease Tinted Lip + Cheek Balm. Formulated with green tea and aloe vera extracts, it can help calm, hydrate and soothe skin. You can also use the balm in multiple ways, like applying it to your lips or cheeks.

Shop: BeachPlease Tinted Lip + Cheek Balm, $20

Credit: Sephora

Also available at Tower 28

A five-star reviewer wrote on Sephora’s website, “[It’s the] best cream blush on the market!! I couldn’t possibly say enough good things about this blush. It’s perfectly pigmented, easy to blend out and lasts literally until you take your makeup off.” The reviewer continues, “[It] gives you that natural angelic-flush. This never breaks me out, and is my tried and true!!”

The brand’s founder, Amy Liu, explains, “At Tower 28, we know that what goes on your skin also goes in your bloodstream. We also know that beauty doesn’t have to be so serious, which is why our products are non-toxic, free of sensitizing irritants, full of calming, nourishing ingredients, plus a healthy dose of fun. Not to mention vegan and cruelty-free, proving #ItsOkayToBeSensitive.”

You can shop more of Tower 28’s innovative and game-changing beauty line below.

Shop: ShineOn Jelly Lip Gloss, $14

Credit: Sephora

Also available at Tower 28

Shop: SOS Save.Our.Skin Daily Rescue Facial Spray Mini Size, $12

Credit: Sephora

Also available at Tower 28

Shop: SuperDew Shimmer-Free Highlight Balm, $18

Credit: Sephora

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